Yesterday I sent out a newsletter to my mailing list talking about my new book, the conference I'm presenting at next month, what I'm working on, etc. etc. It's supposed to be a quarterly newsletter, but lately it's been more like a bi-annual newsletter.
I know several authors who have newsletter that put them out monthly, but lately I've been wondering how effective newsletters are. I love hearing from my readers and I know I could use my newsletter more effectively, but what do my readers want to see?
Do you ever read exclusive content that comes in a newsletter? Like deleted scenes, stuff like that?
What is your motivation for reading newsletters? Catching up with your favorite authors? Hoping for free stuff?
Do you like writing tips in newsletters? What kind of stuff do you like to see?
Chime in, because this author really wants to know.